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Tag: CarMax

This Spinoff Rear-Ended the Used Car Market

I’d rather have a root canal without anesthesia than negotiate with a used-car salesperson. That was the challenge that two retail electronic executives wanted to tackle. In 1991, they came up with a new way to sell used cars. They wanted to create a buying experience that was pleasant and enjoyable. That’s when Richard Sharp and W. Austin Ligon came up with the idea for CarMax…

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