A few years ago, I went to log in to my Facebook account for the first time in a few months.

I was an early user of Facebook and joined shortly after they opened it up to the public in 2006. Over the years, it has become a way to stay connected with friends around the world.

But something strange happened this morning. My account no longer existed. I thought this must be a password error, but there was no way to reset my password.

That meant 15 years of photos, milestones, check-ins, connections and random thoughts were gone! They vanished into the cybersphere like the waves washing away a beach sandcastle.

I reached out to Facebook but there was no recourse. Apparently, they had sent me an email a few months back to verify my account because someone else was impersonating me.

When I didn’t respond in a timely manner, they deleted my account as if I were the impersonator!

This made me realize (and I’ve been warning readers of this danger) that the data we post online isn’t really ours.

Once you send something into cyberspace, it is now in the domain and control of Google, Facebook, Apple, Pinterest, Snapchat, etc.

That’s why the next biggest thing in cryptocurrencies is so vital.

It’s a chance to reclaim our private data.

Owning a Unique Digital Asset

Read Write Own is the title of famed venture capitalist Chris Dixon’s latest book.

In it, he talks about the “three acts” of the internet:

  • In the first act, the “read era” (circa 1990-2005) early internet protocol networks democratized information. Anyone could type a few words into a web browser and read about almost any topic through websites.
  • In the second act, the “read-write era” (roughly 2006-2020), corporate networks democratized publishing. Anyone could write and publish to mass audiences through posts on social networks and other services.
  • Now a new type of architecture is enabling the internet’s third act. This architecture represents a natural synthesis of the two prior types, and it is democratizing ownership. In the dawning “read-write-own era,” anyone can become a network stakeholder — gaining power and economic upside previously enjoyed by only a small number of corporate affiliates, like stockholders and employees.

People can read and write on the internet, but they can also now own a digital asset. 

What’s behind this movement? The blockchain. Some refer to it as crypto (the native digital asset of the blockchain that makes them work), while others will call it web3.

At the end of the day, it’s a way to create a unique digital asset that’s not controlled or owned by a government or corporation. In the same way that Satoshi originally created bitcoin as a peer-to-peer electronic currency.

All of our digital data — our digital selves — can be tokenized and stored just like you can store cryptocurrency.

The main benefit of this is that social networks will be built, allowing users to opt in and transfer their data to another one.

This is a world where Facebook no longer hosts your data, and you can easily move it all to another social network if you don’t like the way Facebook is running things.

And once your digital selves are tokenized, it won’t be long until all your finances will be tokenized as well.

Read, Write, now Own! 

We can now tokenize anything. We are moving to a world where $867 trillion of financial instruments can be tokens and freely traded around the world 24 hours a day, 365 days a year.

This is already starting to happen, albeit slowly.

Larry Fink, CEO of Blackrock, thinks it’s “the next generation for markets.”

Fink said that “[crypto] ETFs are step one in the technological revolution in the financial markets” and that “Step two is going to be the tokenization of every financial asset.”

JP Morgan partnered with private equity giant Apollo Global and is already testing tokenizing with Project Guardian.

Building and managing discretionary portfolios for individual investors is a $5.5 trillion business that enables millions of investors to meet their financial goals.

But existing infrastructure and processes of the financial system make it difficult for wealth management firms to securely and efficiently trade financial products and grow their businesses.

The objective of Project Guardian is to develop secure and efficient ways to integrate digital assets into the traditional financial system, making trading easy and accessible by relying on blockchain infrastructure.

Even Goldman Sachs is planning to launch three tokenization projects by the end of the year.

This comes as part of the bank’s strategy to take advantage of the growing interest in digital assets and tokenization.

And it makes sense. Goldman Sachs doesn’t want to be left behind when its rivals are already offering tokenized treasury-based products.

These are funds invested in government securities and related instruments that trade as tokens on a blockchain instead of shares on an exchange.

Tokenization surges

And the two top funds in this space today are operated by two of the largest assets managers in the world.

BUIDL with 26% of the market share belongs to Black Rock and FOBXX with 22% of the market share belongs to Franklin Templeton.

These types of treasury-related products are currently the most popular and fast-growing RWAs to be tokenized for trading on blockchains.

The market cap of on-chain treasuries has surged by 150% in 2024 from just $767.93 million at the start of the year to $1.92 billion today.

And that’s just tokenized treasuries. These asset managers haven’t even explored tokenized art, tokenized real estate or tokenized stocks yet.

We haven’t even scratched the surface of this trend.

This is the start of a massive transformation in what we can own and how we can transfer that ownership.

Until next time,

Ian King
Editor, Strategic Fortunes