The floodgates are open.

On Tuesday, U.S. District Judge Richard Leon approved AT&T’s $85 billion buyout of Time Warner. The Department of Justice (DOJ) didn’t seek a stay on the judgement, and AT&T finalized the deal this week.

Mega-Merger Meltdown

The lack of follow up from the DOJ will embolden a market rich in cash and on the verge of losing access to easy money. As my colleague Ian King noted yesterday, the mega merger race is on.

But not all mega mergers are created equal.

I said back in October that the Time Warner acquisition would do little to help AT&T. Netflix’s growth has already outstripped what little benefit Time Warner would provide. And AT&T will take a major hit to its bottom line due to the cost of the buyout. Including Time Warner’s obligations, AT&T’s debt now stands at more than $187 billion.

Naturally, the first company through the floodgates was Comcast Corp. (Nasdaq: CMCSA).

Comcast had long said that it would make another bid for 21st Century Fox (Nasdaq: FOX) after Walt Disney (NYSE: DIS) outbid the company earlier this year. The company was using the AT&T case as a litmus test. If AT&T won, Comcast would go all in to acquire Fox’s holding.

Comcast wasted no time.

One day after the AT&T ruling, it upped its bid for Fox properties to $65 billion, topping Disney’s $52.4 billion offer. Comcast stock rallied on the news, as investor sentiment cheered the potential acquisition.

But that spike in investor sentiment has yet to fully digest the potential fallout from taking on $65 billion in new debt. And that’s where I see a major problem for Comcast that savvy investors could quickly jump on…

The Mega Merger Corporate Debt Race

As I noted in October, AT&T is in trouble even after the Time Warner acquisition. But Comcast is going to be in even worse shape.

AT&T has a profitable wireless division and online streaming service it can use to leverage new content.

Comcast has nothing of the sort. In other words, it’s taking on massive debt to acquire content it has no cost-effective means of getting to subscribers … and that means big trouble for the stock.

Comcast’s main content distribution channel is still tied to traditional cable TV subscriptions. Those traditional subscriptions are dying. A year ago, I proclaimed that the death of cable TV was only a few years away, with Comcast struggling to make up for hemorrhaging cable subscribers with high-speed internet subs.

Those new internet subs don’t bring in the same amount of money as high-dollar cable TV packages. And Comcast has been slow to adapt to the new paradigm of online TV offerings (i.e. Netflix, Hulu and Amazon Prime TV).

With NBC Universal already in Comcast’s wheelhouse, it’s clear that content is not the company’s problem, it’s delivery. In other words, the acquisition of 21st Century Fox properties addresses the wrong problem for Comcast. It has content. While more content could arguably be better, delivery has always been the company’s biggest concern, and biggest cost.

With the $65 billion bid for Fox, Comcast is ignoring cable TV losses. Those subscribers aren’t coming back no matter how much content the company adds.

On top of that, it’s adding a massive amount of debt.

In its bid for Fox, Comcast has pledged $65 billion, all in cash. It says this makes its deal superior to Disney’s, which is an all stock deal. However, assuming it finances the deal with debt, Comcast’s total outstanding corporate debt would rise to $174.9 billion. That’s just shy of AT&T’s massive debt load, putting Comcast among the most indebted U.S. companies.

Mega-Merger Meltdown

And it’s doing so amid an aggressive push by the Federal Reserve to raise interest rates. That debt is going to get increasingly expensive, all while Comcast is struggling to hold on to cable TV subscribers and ignoring the online streaming revolution.

Investing in Comcast Stock?

With rising debt levels and continued cable TV subscriber losses, I can see no reason to invest in CMCSA stock at this point. I would rather see Comcast take that $65 billion and invest it in infrastructure to avoid throttling users, improve cable internet service and invest in a plan to shift cable TV broadcasts online.

But this isn’t the plan.

CMCSA stock rallied on the news, but those gains could be short lived. The shares are looking at resistance near $35. This will be a real test of investor sentiment on CMCSA stock. Will the market bear this massive debt load and push the shares higher? Or will value investors look for less indebted companies to add to their portfolios amid a rising interest rate environment?

Mega-Merger Meltdown

CMCSA is already nearing overbought levels following the past week’s rally. As you can see in the chart above, it’s relative-strength index (RSI) is rapidly nearing 70 (readings above 70 are considered overbought). This puts the shares at risk of profit taking as traders that got in at the recent lows sell to bank returns.

Meanwhile, Walt Disney is sure to respond with a higher bid. From there, it’s up to Fox on which bid to accept. As a result, CMCSA stock is set to fall — either from soaring corporate debt, from a sentiment breakdown from being outbid, or from outright profit taking from an overbought stock.

CMCSA stock is a short-term bear play for either options traders or short sellers near $35. For the long term, I would avoid Comcast until the company finds some way to make up for the lost revenue from fleeing cable TV subscribers.

Until next time, good trading!


Joseph Hargett

Assistant Managing Editor, Banyan Hill